Twitter Workshop- Night-time

Join the Network for the first training course for this year- a Twitter Workshop. What is Twitter? Twitter is a social media tool that allows you to publish small snippets of information- called Bytes- to draw readers and ‘followers’ to your website or blog post.

Use Twitter to create content that will go ‘viral’ instantly- perfect for news and important updates. Are you having a sale right now? Are you about to have an event? Is it starting in half an hour? Tweet that it is happening. Many people also use Twitter to tweet during events so that others can participate. It is a great way to release a product – during an event with many other users sharing the information – a cheap and easy way to reach a diverse range of people.

Learn about Hashtags- what are these and why are we seeing them everywhere? Combine a Hashtag with a link for greater interest.

Learn about Twitter Chat- a real time live twitter event.

Stream your twitter feed on your website and on your Facebook page- draw more followers to your website and to Facebook as well as from these sites to your twitter page.

Learn about keywords and how these are critical to your website as well as to your twitter feeds and Facebook posts.

Come up with a twitter strategy- set up a twitter site- if you don’t have one already- and then plan some content for the next month. Learn about twitter style and language.

Book now to secure your place- places are limited- and get tweeting!

Twitter Workshop – Daytime

Join the Network for the first training course for this year- a Twitter Workshop. What is Twitter? Twitter is a social media tool that allows you to publish small snippets of information- called Bytes- to draw people- potential clients – to your website or blog post.

Use Twitter to create content that will go ‘viral’ instantly- perfect for news and important updates. Are you having a sale right now? Are you about to have an event? Is it starting in half an hour? Tweet that it is happening. Many people also use Twitter to tweet during events so that others can participate. It is a great way to release a product – during an event with many other users sharing the information – a cheap and easy way to reach a diverse range of people.

Learn about Hashtags- what are these and why are we seeing them everywhere? Combine a Hashtag with a link for greater interest.

Learn about Twitter Chat- a real time live twitter event.

Stream your twitter feed on your website and on your Facebook page- draw more followers to your website and to Facebook as well as from these sites to your twitter page.

Learn about keywords and how these are critical to your website as well as to your twitter feeds and Facebook posts.

Come up with a twitter strategy- set up a twitter site- if you don’t have one already- and then plan some content for the next month. Learn about twitter style and language.

Book now to secure your place- places are limited- and get tweeting!

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Did you know that 94% of users plan to purchase products and services from businesses they follow on Twitter?

How can Twitter help my business? I was asking the same question until recently.

What is Twitter and what does it do?  Twitter-  now being made even more famous by one US president –  is an often under-utilised tool, which, when used properly- can result in better interaction with clients and an increase in sales.

Is it really worth investing time and energy into Twitter? Isn’t it only for breaking news and gossip? Actually- Twitter is an important tool for promoting your business.

There are hundreds of millions of Twitter users with over 500 million Tweets being sent each day. Twitter offers great opportunities for businesses, and small business with limited resources, to reach a vast audience.

Regardless of what type of business you have, you can utilise Twitter to build connections. These connections can lead to better relationships with customers resulting in increased awareness and sales.

Twitter statistics suggest that 66% of users have discovered a small-to-medium business on Twitter. With 94% having plans to purchase products and or services from businesses they follow. And 69% having already purchased from a business on Twitter.

Many small business owners haven’t fully comprehended the power of Twitter to discover, intereact with and  convert customers. Here are four ways that you can use Twitter to do just that:

1) Find new customers- search twitter to find customers who are having issues that you can solve

2) Tweet- send short snippets of information out about your products and services

3) Align with experts- associate yourself with experts to increase your exposure

4) Track and measure your results to improve on what works

Come along to our training courses on Twitter to learn more. We have a day course and a night course so that everyone can attend. Alternatively, contact us to set up your Twitter pages and Twitter Management Schedule.

 

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What is a business network? Should you be part of one?

We have spent a lot of time talking about the Yorke Peninsula Business Network, but we have not really identified what a business network is. Or why, as business owners, it is essential that we are part of a business network.

A business network is a type social network is developed to help businesspeople connect with other entrepreneurs to further each other’s business interests. Business networking is a more cost effective way of generating new business, because it is a low cost activity that involves more personal commitment than company money.

With a formal business network, members should meet at least monthly to share information, exchange business leads and make business referrals to fellow members. To complement this business activity, members often meet on their own time, and build their own business relationship with fellow members, outside of the formal networking event.

Many businesses use networking as a key factor in their marketing plan. It helps to develop a strong feeling of trust between those involved and play a big part in raising the profile of a business. Businesses often seek suppliers from those within their network. A formal business network develops a supportive environment for all businesses involved.

The basis of a business networking organisation is to share business experience, share business and support and develop each other so that all member businesses can grow. Working together builds stronger and better relationships. There is plenty of business, plenty of opportunities, plenty of ideas and plenty of experience. It is really important in any community to ensure that these ideas and experience are shared so that they can be capitalised upon.

Not having a local chamber of commerce of other formal business development /business networking organisation close at hand, the YP Business Network was formed to develop confidence and strengthen linkages between businesses on the Peninsula through education, training, networking and mentoring.

Our objective is to support and enhance the local economy by capitalising on existing local resources. We hope to share the experience and ideas between members and local businesses and grow our businesses together.

The Yorke Peninsula Business Network (YPBN) aims to:

  • Connect people with local experts to seek advice and build networks
  • Connect people at a mutually convenient time to allow them to work ‘on’ their business
  • Connect people with like minded interests in a social environment
  • Develop a deeper skill base on the Peninsula
  • Generate knowledge of existing local businesses
  • Promote the use of local businesses
  • Build a depth of resources to provide assistance to YP based businesses

We should ensure that as businesses, employers, entrepreneurs and consumers, we spend money locally. Spending money in the community not only contributes to the local economy and provides more employment opportunities, but it also shows that you support and believe in the local economy. We need to ensure that we support our local economy so that it stays vibrant, and functioning.

The  YPBN will provide this local support via:

  • relevant learning opportunities for local businesses via local and national presenters,
  • networking and relationship building opportunities
  • support and mentoring to new and existing business owners/managers in a friendly, yet professional environment
  • knowledge of local businesses who can assist with business issues
  • business promotion opportunities

Are you part of your local business networking organisation? Should this be something that you focus on?

Book now to attend our regular monthly networking event where we discuss the YPBN.

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Feature business this week:Carlie Rees Custom Designs

Our feature business of the week this week is Carlie Rees Custom Design at 414 Johnson Rd  ArdrossanFind Carlie in our Business Directory

What does your business do? 

We do printing, promotional and signage. From Logo design right through to printing, all in house.

Why did you set up a business on the Peninsula? 

I already have a shop in Mildura which has been in operation for 8 years and when I met my partner, I decided to move and start up on the Peninsula as well

What do you like about running a business on the Peninsula? 

The area is amazing and I love bringing new products to an area that aren’t already easily available. I love people’s reactions when they see their finished product all made here locally.

What is the main thing that you struggle witn in business on the Peninsula? How have you or do you overcome this? 

Freight is my biggest issue, the cost of being rural and turnaround times are difficult also. Sometimes taking up to 5 days for stock to arrive. Which we just set longer turnaround times for anything that needs to be ordered in such as clothing so we can get it in then printed on time.

Do you have a business special for this week?

This week we are offering 10 stubby holders for $50! Including set up and design.