Posted on

Did you know that 94% of users plan to purchase products and services from businesses they follow on Twitter?

How can Twitter help my business? I was asking the same question until recently.

What is Twitter and what does it do?  Twitter-  now being made even more famous by one US president –  is an often under-utilised tool, which, when used properly- can result in better interaction with clients and an increase in sales.

Is it really worth investing time and energy into Twitter? Isn’t it only for breaking news and gossip? Actually- Twitter is an important tool for promoting your business.

There are hundreds of millions of Twitter users with over 500 million Tweets being sent each day. Twitter offers great opportunities for businesses, and small business with limited resources, to reach a vast audience.

Regardless of what type of business you have, you can utilise Twitter to build connections. These connections can lead to better relationships with customers resulting in increased awareness and sales.

Twitter statistics suggest that 66% of users have discovered a small-to-medium business on Twitter. With 94% having plans to purchase products and or services from businesses they follow. And 69% having already purchased from a business on Twitter.

Many small business owners haven’t fully comprehended the power of Twitter to discover, intereact with and  convert customers. Here are four ways that you can use Twitter to do just that:

1) Find new customers- search twitter to find customers who are having issues that you can solve

2) Tweet- send short snippets of information out about your products and services

3) Align with experts- associate yourself with experts to increase your exposure

4) Track and measure your results to improve on what works

Come along to our training courses on Twitter to learn more. We have a day course and a night course so that everyone can attend. Alternatively, contact us to set up your Twitter pages and Twitter Management Schedule.

 

Posted on

Yorke Peninsula Carpet Cleaning – Our Business in Focus!

Our feature business this week is the fabulous Yorke Peninsula Carpet Cleaning who will travel all over the Peninsula, at no travel cost to you, to clean your carpet. Phone 0428 858 759 or visit their website for more information.

What does your business do? 

Professional steam cleaning of carpet and upholstery using a truck mounted steam extraction machine servicing the Yorke Peninsula and surrounding areas

Why did you set up business on the Peninsula?

Having worked in different environments on the Yorke Peninsula for 7 years when the opportunity arose to buy our own business we thought that it that this was a great time to  branch out and be self employed.

What do you like about running a business on the Peninsula? 

Travelling all over the peninsula and meeting the wonderful people who live here. Each day brings a new adventure.

What is the main thing that you struggle with in business on the Peninsula? How have you or do you overcome this? 

Making people aware that we are not worried about travelling all over the peninsula as people are not wanting to pay high travel costs. We advertise that we don’t charge a travelling fee, and try to book clients in the same area.

 

Posted on

Police Credit Union- Yorketown Branch – Our Business in Focus!

Our feature business this week is the Police Credit Union in Yorketown- with such great interest rates available it is an incredible time to check out our local credit union. The Police Credit Union is located at 15 Warooka Rd, Yorketown and more information can be found on their website.

What does your business do? 

We are the only credit union on the Yorke Peninsula and pride ourselves on customer service.  We have some of the best home loan and personal loan rates and a personal banker who offers a virtual branch in a car offering most services except cash transactions all over the peninsula

Why did you set up business on the Peninsula?

19 years ago the directors saw the need for a credit union in Yorketown, offering excellent customer service and competitive interest rates.

What do you like about running a business on the Peninsula? 

Developing close relationships with customers and working with them to achieve their goals and dreams.

 

What is the main thing that you struggle with in business on the Peninsula? How have you or do you overcome this? 

Raising awareness of the Yorketwon branch on the wider Peninsula. We overcome this by getting out and about with the branded car. 

Do  you have a business special for this week? 

 

The Police Credit Union currently have very competitive home loan  and personal loan rates.

Posted on

Country Getaways Holiday Rentals – Our Business in Focus!

Our feature business today is our incredibly successful member and  local business: Country Getaways Holiday Rental. Find more information on Country Getaways Holiday Rental in our online business directory.

Country Getaways Holiday Rentals has now been inducted into the Yorke Peninsula Hall of Fame at the recent YP Tourism Awards.

Helly Easter Smith, CEO of Country Getaways Holiday Rentals, recently took the time to answer some questions for us:

What does your business do? 

We rent out @ 180 self contained accommodation properties (eg shacks, beach houses, B&B’s) throughout the whole of Yorke Peninsula on behalf of homeowners.  

Our comprehensive website covers all details of the individual properties and you can BOOK NOW in your own time.

Why did you set up business on the Peninsula?

After an absence of 17 years, Helly Easther-Smith returned to Yorke Peninsula and saw the need for a holiday rental business covering the whole of the Peninsula. Real Estate Agents were only

doing their immediate area, however she saw a need to provide a one stop shop for accommodation for the whole area.

What do you like about running a business on the Peninsula? 

I get out and about quite a bit, sweeping the Peninsula weekly.

I get to meet some interesting people and visit many properties.

What is the main thing that you struggle with in business on the Peninsula? How have you or do you overcome this? 

Meeting like minded people has been an issue.  That is why the YP Biz Network has been good for me personally and my business – the sharing of  information is valuable to any business.

In some towns, we struggle to find staff with an eye for detail who are reliable.  It can be a very rewarding and flexible job.  Facebook has been good to find staff

Do  you have a business special for this week? 

Pay for 2 nights, get the third night free on selected properties   

We offer all local customers and members a complimentary booking fee too.

Posted on

Our Feature Business: Myriad Training

This week we are delighted to promote Myriad Occupational Safety Training at 66 Port Road, Kadina.  Find more contact information in our business directory.

Myriad Occupational Safety Training delivers nationally recognised training in partnership with, and under the auspices of Allens Training Pty Ltd RTO 90909.

What does your business do? 

Myriad Training is YP’s One Stop Safety shop offering First Aid Kits, Restocks for First Aid Kits, Defibrillators & First Aid Training as well as First Aid Event Services. Fire Extinguishers and Training. Safety Equipment and Work Clothing and boots. We also now offer White Card Training and external Certificate IV in Workplace Health and Safety.

Why did you set up a business on the Peninsula? 

As a Volunteer Ambulance officer I was passionate about the quality of First Aid Training people should receive so I wanted to offer something locally. I also have an extensive background in Safety and it shouldn’t be made hard for small business to achieve a good safety standard.

What do you like about running a business on the Peninsula? 

Saving people from having to go to Adelaide to do all their training especially small business.

What is the main thing that you struggle with in business on the Peninsula? How have you or do you overcome this? 

Trying to be competitive to the businesses that come up from Adelaide to do training or sell safety gear out the back of their truck.  Try to bend over backwards to look after my customers.

Do you have a business special for this week?

Mention this feature to receive 20% discount off a First Aid kit or First Aid course on 16th September